There is an immediate opportunity around conversational AI implementation. COVID has inevitably ramped up deployment of non-personal selling – but the need to balance push communications with pull channels is vital so as not to frustrate HCPs. Especially at a time where their engagement with pharma channels is high.

Text and voice chatbots deliver an on-demand, compliant and expert interface between brand and HCP. This webinar will explore the opportunities of conversational AI for pharma. 3 senior pharma executives will talk to their conversational AI solution deployments and the impact they have made to HCP engagements and value already.