What is NEXT Pharma Summit?
With a clear focus on pharma commercial/medical and at the time of great uncertainty for pharma, we gather pharma executives, global heads and solution vendors to ask a simple question: Where to NEXT?
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Where is pharma moving the needle?
All about present and future commercial models, pharma sales and marketing, digital, patient engagement plus future tech, including AI, VR, AR, blockchain and more.
Shifting the future
NEXT Summit is a unique experience where ambitious pharma leaders can discover, learn, celebrate and shape the future together.
Senior level networking
Meet with decision makers and pharma champions in this intimate and high-quality setting to generate meaningful connections and takeaways.
Meet our 2019 Speakers
Commercial Track (Pharma Marketing, Sales and Digital), Patient Track and Out-of-the-Box Track include executive-level masterminds from the leading pharmaceutical companies and other industries.
Davidek Herron
Teva Head of Outbound Digital Channels, Europe & International MarketsBIO Coming Soon
Harout Semerjian
Ipsen EVP & Chief Commercial OfficerBIO Coming Soon
Shwen Gwee
Novartis General Manager, Head of Open InnovationBIO Coming Soon
Christopher Boone
Pfizer Vice President, Head of Real World Data and Analytics Center of ExcellenceBIO Coming Soon
Emmanuel Fombu
Johnson & Johnson Global Commercial Strategy and Digital InnovationBIO Coming Soon
Dr. Gabriel Morelli
Sandoz International Global Head of Commercial ExcellenceBIO Coming Soon
Dr. Ronald Seeliger
Stada Vice-PresidentBIO Coming Soon
Gabriella D Salvatore
Takeda Oncology Patient Advocacy, Global & USBIO Coming Soon
Rami Virtanen
GSK Global Digital Director, Global Commercial Strategy and PlatformsBIO Coming Soon
Teresa Ferreiro
Certified Professional Co-active Coach Executive coaching - Health - EmpowermentBIO Coming Soon
Chetak Buaria
Merck Global Head of Commercial ExcellenceBIO Coming Soon
Dirk Abeel
Reckitt Benckiser Global Medical Sales DirectorBIO Coming Soon
Mathias Ekman
Microsoft Director Health & Life Science SectorBIO Coming Soon
Danilo Pagano
Lundbeck Senior Director & Head of GCEBIO Coming Soon
Dr. Oleksandr Gorbenko
ViiV Healthcare Global Patient Affairs Medical LeadBIO Coming Soon
Haider Alleg
Ferring Global Head of Digital MarketingBIO Coming Soon
Morten Kruse Sorensen
Novo Nordisk A/S Global Director, Multichannel & Commercial PlatformsBIO Coming Soon
Hank Sczerba
CROMA-PHARMA Corporate Sales DirectorBIO Coming Soon
Alessandro Milli
Zambon Head of Global Commercial ExcellenceBIO Coming Soon
Patrik Grandits
Daiichi Sankyo Oncology Europe Head of Commercial Operations OncologyBIO Coming Soon
Rorik van Welij
Amgen Multi-channel & Service Center Lead - Europe and JAPACBIO Coming Soon
Morten Remmer
Independent Consultant Advisor within corporate innovation, growth hacking and agile dataBIO Coming Soon
Olaf Christiansen
PHOENIX group Head of Marketing Corporate Pharma Services & SourcingBIO Coming Soon
Ana Maria Arboleda
Pfizer Shard Next Generation Patient Engagement Implementation LeadBIO Coming Soon
Niels van Namen
UPS Europe Region VP of HealthcareBIO Coming Soon
Katie Koetke
Deloitte Senior Consultant Strategy & OperationsBIO Coming Soon
Marko Devrnja
Stada Marketing Director SEE RegionBIO Coming Soon
Aviva deBeer
IBM Watson Health Global Solutions Executive, Digital HealthBIO Coming Soon
Dr. Tim Cave
SaySo Medical Founder & CEOBIO Coming Soon
Ahmed Abdulla
Digipharm Blockchain Founder/CEO; Blockchain expert (Healthcare) at UN/CEFACTBIO Coming Soon
Jonathan Hulton
iM Agency CEOBIO Coming Soon
Claudia Put
BrandNewHealth Founder & Managing DirectorBIO Coming Soon
Zoran Dordevic
Tolar HashNET CEOBIO Coming Soon
Peter Looker
TransAssist LLC President/CEOBIO Coming Soon
Siniša Waldinger
Bruketa&Zinic&Grey Co-owner and Creative DirectorBIO Coming Soon
Alexandre Kitching
Lume CEOBIO Coming Soon
Anthony Page
Voxx Analytics CEOBIO Coming Soon
Lance Hill
Within3 CEOBIO Coming Soon
Laura Greco
Patient Opinion LeaderBIO Coming Soon
Anette Steenberg
Copenhagen Capacity Director of Investment PromotionBIO Coming Soon
Our 2019 Agenda
8:00 AM - 9:00 AM
Registration & Welcome Coffee
Powered by 60seconds
Registration & Welcome Coffee
Powered by 60seconds
9:00 AM - 9:10 AM
Opening remarks
A Welcome Message from NEXT Pharma Summit Event Director.
Dario Safaric
,Event Director
NEXT Pharma Summit
Opening remarks
A Welcome Message from NEXT Pharma Summit Event Director.
9:10 AM - 9:35 AM
Panel: A though pill to swallow - The race to digitise big pharma
Emmanuel Fombu
,Global Commercial Strategy and Digital Innovation
Johnson & Johnson
Davidek Herron
,Head of Outbound Digital Channels, Digital Marketing
Teva
Panel: A though pill to swallow - The race to digitise big pharma
9:35 AM - 9:55 AM
Reimagining Big Pharma with Big Data
Christopher Boone
,Vice President, Head of Real World Data and Analytics Center of Excellence
Pfizer
Reimagining Big Pharma with Big Data
9:55 AM - 10:15 AM
Are HealthBots the Answer to Healthcare Engagement?
Shwen Gwee
,General Manager, Head of Open Innovation
Novartis
Are HealthBots the Answer to Healthcare Engagement?
10:15 AM - 10:35 AM
Blockchain - Beyond bitcoin / How pharma can develop alternative commercial models with blockchain?
Ahmed Abdulla
,Founder/CEO
Digipharm
Zoran Djordjevic
,CEO
TOLAR HashNET
Blockchain - Beyond bitcoin / How pharma can develop alternative commercial models with blockchain?
10:35 AM - 11:05 AM
Coffee Break
Coffee Break
11:05 AM - 11:25 AM
Towards commercial excellence: From strategy to execution, maximising customers impact.
Alessandro Milli
,Head of Global Commercial Excellence
Zambon
Towards commercial excellence: From strategy to execution, maximising customers impact.
11:25 AM - 11:45 AM
Training Academy and it’s role in developing customer centric organisation or digitalising field force
Chetak Buaria
,Global Head of Commercial Excellence
Merck
Training Academy and it’s role in developing customer centric organisation or digitalising field force
11:45 AM - 12:05 PM
How the ever changing sales environment drives SFE innovation
Dirk Abeel
,Global Medical Sales Director
Reckitt Benckiser
How the ever changing sales environment drives SFE innovation
12:05 PM - 12:30 PM
Panel: Smaller but faster than big pharma; What we can learn from medium sized pharmaceuticals in changing commercial environments?
Hank Sczerba
,Corporate Sales Director
CROMA-PHARMA
Marko Devrnja
,Marketing Director SEE Region
Stada
Alessandro Milli
,Head of Global Commercial Excellence
Zambon
Panel: Smaller but faster than big pharma; What we can learn from medium sized pharmaceuticals in changing commercial environments?
12:30 PM - 12:50 PM
Commercial Excellence: as strong as the weakest link
Gabriel Morelli
,Global Head of Commercial Excellence
Sandoz
Commercial Excellence: as strong as the weakest link
12:50 PM - 1:50 PM
Lunch Break
Lunch Break
1:50 PM - 2:10 PM
Title: To be announced
Rorik van Welij
,Multi-channel & Service Center Lead - Europe and JAPAC
Amgen
Title: To be announced
2:10 PM - 2:30 PM
The future of life science powered by AI and genomics
Mathias Ekman
,Director Health & Life Science Sector
Microsoft
The future of life science powered by AI and genomics
2:30 PM - 2:50 PM
ChatBot, smart speakers and digital audio in the healthcare industrys
Danilo Pagano
,Senior Director & Head of GCE
Lundbeck
ChatBot, smart speakers and digital audio in the healthcare industrys
2:50 PM - 3:10 PM
When the sales reps 2.0 meets doctors 2.0: Nothing happens
Haider Alleg
,Global Head of Digital Marketing
Ferring
When the sales reps 2.0 meets doctors 2.0: Nothing happens
3:10 PM - 3:30 PM
From vision to insight: Putting big data, analytics and AI to work
Aviva deBeer
,Global Solution Executive
IBM Watson Health
From vision to insight: Putting big data, analytics and AI to work
3:30 PM - 4:00 PM
Coffee Break
Coffee Break
4:00 PM - 4:25 PM
Patient Panel: Who takes care about patients? The journey from the pill to care.
Claudia Put
,Founder & Managing Director
BrandNewHealth
Ana Maria Arboleda
,Shard Next Generation Patient Engagement Implementation Lead
Pfizer
Laura Greco
,Patient Opinion Leader
Patient Panel: Who takes care about patients? The journey from the pill to care.
4:25 PM - 4:45 PM
Leveraging Technology for Optimal Stakeholders Engagement
Hear about the geographic, logistical and scheduling challenges facing internal and external stakeholder engagement; Learn about innovative, technological solutions that can be implemented in order to overcome these challenges; Discuss the use of these tools that foster peer-to-peer learnings, as well as seamless resource dissemination; Explore real world case studies.
Lance Hill
,Chief Executive Officer
Within3
Leveraging Technology for Optimal Stakeholders Engagement
Hear about the geographic, logistical and scheduling challenges facing internal and external stakeholder engagement; Learn about innovative, technological solutions that can be implemented in order to overcome these challenges; Discuss the use of these tools that foster peer-to-peer learnings, as well as seamless resource dissemination; Explore real world case studies.
4:45 PM - 5:05 PM
From product-centric to people-centric business model for pharma: key attributes and standards of patient centricity within the industry
Oleksandr Gorbenko
,Global Patient Affairs Medical Lead
ViiV Healthcare
From product-centric to people-centric business model for pharma: key attributes and standards of patient centricity within the industry
5:05 PM - 5:25 PM
Bringing stakeholders together - patient centricity programs at Phoenix group
To bring stakeholders together and help industry partners to be more “patient centric”, PHOENIX group offers in its more than 2,500 own and more than 13,500 cooperation pharmacies so called “Patient Services”. Olaf will show some examples of such activities in different European countries from awareness campaigns over interaction checks to a prescription reminder services.
Olaf Christiansen
,Head of Marketing Corporate Pharma Services & Sourcing
PHOENIX group
Bringing stakeholders together - patient centricity programs at Phoenix group
To bring stakeholders together and help industry partners to be more “patient centric”, PHOENIX group offers in its more than 2,500 own and more than 13,500 cooperation pharmacies so called “Patient Services”. Olaf will show some examples of such activities in different European countries from awareness campaigns over interaction checks to a prescription reminder services.
5:25 PM - 5:45 PM
One-on-one: Optimising customer engagement using virtual channels
Tim Cave
,CEO & Founder
SaySo Medical
One-on-one: Optimising customer engagement using virtual channels
5:45 PM - 5:55 PM
Closing of Day 1
Closing of Day 1
7:00 PM - 9:00 PM
Business meetings at Dubrovnik Secret Location ;)
Business meetings at Dubrovnik Secret Location ;)
8:30 AM - 8:40 AM
Opening remarks
A Welcome Message from NEXT Pharma Summit Event Director.
Dario Safaric,
Event Director
NEXT Pharma Summit
Opening remarks
A Welcome Message from NEXT Pharma Summit Event Director.
8:40 AM - 9:00 AM
The Realities of Digital Transformation in Gx, Sx & OTC Markets
Davidek Herron,
Head of Outbound Digital Channels, Digital Marketing
Teva
The Realities of Digital Transformation in Gx, Sx & OTC Markets
9:00 AM - 9:20 AM
Connecting global pharma vision to local patient centricity
Harout Semerjian,
EVP & Chief Commercial Officer
Ipsen
Connecting global pharma vision to local patient centricity
9:20 AM - 9:40 AM
A holistic approach to customer centricity
Patrik Grandits,
Head of Commercial Operations Oncology
Daiichi Sankyo Oncology Europe
Anette Steenberg,
Director of Investment Promotion
Copenhagen Capacity
A holistic approach to customer centricity
9:40 AM - 10:00 AM
How to use AI to develop next best action solution to maximise sales force
Every pharmaceutical company outside US market lacks information about real prescription numbers by doctor. How can AI help us to get a better picture on prescribing behaviour and how can this be combined with deep customer insights into a next best action tool to increase sales force efficacy.
Hank Sczerba,
Corporate Sales Director
CROMA-PHARMA
How to use AI to develop next best action solution to maximise sales force
Every pharmaceutical company outside US market lacks information about real prescription numbers by doctor. How can AI help us to get a better picture on prescribing behaviour and how can this be combined with deep customer insights into a next best action tool to increase sales force efficacy.
10:00 AM - 10:20 AM
The Future of healthcare: Humans and machines partnering for better outcomes
Emmanuel Fombu,
Global Commercial Strategy and Digital Innovation
Johnson & Johnson
The Future of healthcare: Humans and machines partnering for better outcomes
10:30 AM - 11:00 AM
Coffee Break
Coffee Break
11:00 AM - 11:25 AM
Panel: Let’s take pharma stakeholders to 2019: How to satisfy all interests?
Katie Koetke,
Senior Consultant Strategy & Operations
Deloitte
Haider Alleg,
Global Head of Digital Marketing
Ferring
Christopher Boone,
Vice President, Head of Real World Data and Analytics Center of Excellence
Pfizer
Panel: Let’s take pharma stakeholders to 2019: How to satisfy all interests?
11:25 AM - 11:45 AM
One-on-One: The new marketing model for big pharma. Things never changed faster.
Ronald Seeliger,
Vice - President
Stada
One-on-One: The new marketing model for big pharma. Things never changed faster.
11:45 AM - 12:05 PM
Patient Opinion Leaders, Social Media, and the Changing Landscape of Shared Decision Making
Laura Greco and Gabriella Salvatore first met in the ALK+ Lung Cancer Community. Laura is a patient opinion leader and Gabriella, at the time, was in Global Patient Advocacy at Takeda Oncology. In this interactive discussion, Laura and Gabriella will explore the role of patient influence in shifting treatment paradigms, health policy, and the conversations that take place between physicians and patients around the world.
Gabriella Salvatore,
Patient Advocacy, Global & US
Takeda Oncology
Laura Greco,
Patient Opinion Leader
Patient Opinion Leaders, Social Media, and the Changing Landscape of Shared Decision Making
Laura Greco and Gabriella Salvatore first met in the ALK+ Lung Cancer Community. Laura is a patient opinion leader and Gabriella, at the time, was in Global Patient Advocacy at Takeda Oncology. In this interactive discussion, Laura and Gabriella will explore the role of patient influence in shifting treatment paradigms, health policy, and the conversations that take place between physicians and patients around the world.
12:05 PM - 12:25 PM
Fight Fear of Failure - How agile use data can reduce risk and enhance creativity in pharma marketing
One of the biggest qualities of agile data is that it allows for a much faster and cheaper validation/rejection of hypotheses which radically reduces uncertainty and risk associated with marketing spending and in turn will unleash creativity! This presentation will cover best practice examples of how to leverage Growth Hacking to engage HCPs, how to shed light into the black box that is conference marketing spending and finally how to use Machine Learning to calculate ROI.
Morten Remmer,
Advisor within corporate innovation, growth hacking and agile data
Independent Consultant
Fight Fear of Failure - How agile use data can reduce risk and enhance creativity in pharma marketing
One of the biggest qualities of agile data is that it allows for a much faster and cheaper validation/rejection of hypotheses which radically reduces uncertainty and risk associated with marketing spending and in turn will unleash creativity! This presentation will cover best practice examples of how to leverage Growth Hacking to engage HCPs, how to shed light into the black box that is conference marketing spending and finally how to use Machine Learning to calculate ROI.
12:25 PM - 12:45 PM
Why the hospital of the future will be your own home?
Niels van Namen,
VP Healthcare UPS Europe
UPS
Why the hospital of the future will be your own home?
12:45 PM - 1:45 PM
Lunch Break
Lunch Break
1:45 PM - 2:10 PM
Panel: New tech for new commercial models. VR, ML, Advanced analytics and personalisation for HCPs.
Alexandre Kitching,
Co-Founder
Lume
Anthony Page,
CEO
Voxx Analytics
Panel: New tech for new commercial models. VR, ML, Advanced analytics and personalisation for HCPs.
2:10 PM - 2:30 PM
Plug Into Your Passion
Peter Looker,
President
TransAssist, LLC
Plug Into Your Passion
2:30 PM - 2:50 PM
Pharma on digital? Since when?
Jonathan Hulton,
CEO
iM Agency
Pharma on digital? Since when?
2:50 PM - 3:10 PM
You don't have to be boring
Sinisa Waldinger,
Co-owner and Creative Director
Bruketa&Zinic&Grey
You don't have to be boring
3:10 PM - 3:20 PM
Closing remarks and waiting for 2020
Closing remarks and waiting for 2020
Together with pharma masterminds, we designed the agenda with a focus on the following:
Commercial and patient value.
Our clear focus for the agenda design is pharma commercial and patient engagement where tremendous value will be added.
Outlook for 2-3 years.
Only up-to-date topics related to pharma commercial, digital, marketing and patient engagement at NEXT.
Tech that matters.
NEXT will showcase how blockchain, AR, VR and ML change pharma. Learn how tech, present just around the corner, will impact your future environment.
Out-of-the-box thinking.
Learn from other complementary industries (marketing agencies, blockchain start-ups...) and their successful benchmarks.
Genius setup.
NEXT includes individual keynotes and panels from 40+ pharma masterminds.
Join the Next Pharma Summit!
Save your spot for all programs.
Pharma Ticket
- Access to the summit, exhibition & networking areas
- All summit slides and audio after the event
- Access to the summit networking platform 2 weeks before the event
Vendors Ticket
- Access to the summit, exhibition & networking areas
- All summit slides and audio after the event
- Access to the summit networking platform 2 weeks before the event
Our 2019 Sponsors
Our 2019 Sponsors and Partners: Leading solution vendors and consulting companies joined NEXT Pharma Summit.
Gold Sponsors
Silver Sponsors
Exhibitors
Partners
Within3
Within3 is the leading software communications company for life science and healthcare organizations. Our online discussion platform allows organizations to compliantly engage physicians, nurses, payers, and patients in groups large or small.
Unlike a web conference where everyone must be available at the exact same time, Within3's online discussion platform allows important stakeholder conversations to take place over days, weeks, or indefinitely. This innovative approach fosters deep discussion while maximizing the convenience.
When engagement matters, companies choose Within3.
Media Soft
Media-Soft Inc. provides “Pharmacentric Solutions” to the life-science industry in the CRM and CLM/e-Detailing segment. Partners consider Media-Soft as a manufacturer of CRM/CLM solutions which differentiates itself with flexibility, innovation and cost-efficiency. The Pharmacentric solutions from Media-Soft are running offline on iOS, Android and Windows where they have been the first global vendor on these platforms.
Founded in 1996, Media-Soft is established in more than 50 countries and improves sales force effectiveness for more than 110 pharmaceuticals through our CRM/CLM solutions.
Trueblue
Trueblue, a specialized IT Company based on innovation and focused on the Pharma industry, supports more than 90 pharmaceutical Companies in the world. Trueblue offers a unique multichannel integrated analytical and operational CRM suite. Its peculiar BI and social modules cover all Pharma commercial operations and guarantee excellence in analytical processes and a complete data view. Its flexible and user-friendly solutions enhance Marketing and Sales activities effectiveness, improving the commercial process.
Ciklopea
Ciklopea is an industry-focused provider of linguistic solutions for pharmaceutical industry, enabling companies to reach, engage and support global clients and customers.
Ciklopea’s pharmaceutical translation solutions have been developed to meet and exceed the stringent demands of the pharma industry through combination of professional human knowledge, smart application of the cutting-edge technologies and a highly developed project management.
A Pure Base
aPureBase is a single source global HCP data provider. Through a strong formalised partnership between well-established local data providers aPureBase delivers a broad range of global and local data solutions to lift tasks for our clients.
We collect and enrich contact information on doctors, specialists, general practitioners, nurses, pharmacists, dentist, key opinion leaders (KOLs), decision makers, health authorities and other influencers within the healthcare environment, hospitals and healthcare related institutions and organisations.
Vintom
vintom. is the ultimate Personalized and Interactive Video Platform for Marketing, Sales and Service. They provide an end-to-end solution to personalize video communications with both audio and visual content.
VISIT WEBSITE
TransAssist LLC
Whether you are moving to the other side of town or the other side of the world, Transassist LLC can lead the way to the services you may need.
VISIT WEBSITE
pharmaphorum
pharmaphorum media was launched with the mission being to help all healthcare stakeholders communicate, connect and collaborate in order to drive medical innovation and deliver better outcomes for patients, with the pharmaceutical industry being at the core of this.
Visit websiteFor more information request the agenda.
Request agenda
Request our agenda and find out why pharma goes to Dubrovnik in 2019.
We will not share your details, check out our Terms and conditions.