next normal

NEXT Normal is the ultimate event for CX, commercial excellence, marketing, and medical affairs leaders who want to design better engagement outcomes with HCPs and other stakeholders.

NEXT truly brings together the people and companies redefining the global pharma industry.

  • +50

    panelists
  • 3

    days
  • +1000

    attendees
  • 32%

    C levels
  • 43%

    VP/EVP levels

WHAT IS NEXT NORMAL?

Inspire yourself about what is the NEXT normal in pharma digital, commercial, and medical affairs. Join 1000+ pharma leaders who will discuss, inspire, and shift pharma to the NEXT normal.

Panelists

Kris Sterkens

Kris Sterkens

Company Group Chairman - EMEA

Shwen Gwee

Shwen Gwee

VP and Head of Global Digital Strategy

Francesca Wuttke

Francesca Wuttke

Chief Digital Officer

Bartek Bednarz

Bartek Bednarz

Executive Vice President

Rachael Mortimer

Rachael Mortimer

Vice President, Head of International Client Partnering

John Gordon

John Gordon

Digital Innovation Lab Lead

Emma Booth

Emma Booth

Executive Director, Ex-US Medical Capabilities

Timothy White

Timothy White

Head of Digital

Michael Kocher

Michael Kocher

Global President B2B

Dirk Abeel

Dirk Abeel

CEO & Founder at OMNI-X-ELLERATION Ltd.

Davidek Herron

Davidek Herron

Global Head of Digital

Rahul Avasthy

Rahul Avasthy

Lead - Digital Transformation & Experience

Julia Häring

Julia Häring

Global Director Digital Health Commercial

Morten Kruse-Jacobsen

Morten Kruse-Jacobsen

Senior Global Director, Multichannel Excellence & Operations

Vanitha S V

Vanitha S V

Global Lead - Modular Content, Multichannel Excellence & Operations Commercial Excellence & Operations

Hicham Naim

Hicham Naim

Global Head Integrated & Personalized Care Program

Aleksei Zaitcev

Aleksei Zaitcev

Global Marketing Director

Jochen Schlindwein

Jochen Schlindwein

CEO

Chuck Sachs

Chuck Sachs

Senior BRM, Medical IT

Jérôme de Larosière

Jérôme de Larosière

Head of Marketing Rare Disease

Richard Condon

Richard Condon

Business Unit Head

Liron Shimrich

Liron Shimrich

Director of Global Customer Experience

Idit Booch

Idit Booch

Senior Director Marketing & Customer Experience

José Maria Guido Avila

José Maria Guido Avila

Global Brand Lead HCP Marketing

Paul Simms

Paul Simms

Pharma Provocateur

Juan Flores

Juan Flores

International Digital Marketing Lead

Patrick Markt-Niederreiter

Patrick Markt-Niederreiter

Head of Digital Excellence Europe

Natalie Shabi

Natalie Shabi

Director of Digital & Growth Marketing

Sander Ruitenberg

Sander Ruitenberg

Global Digital Health Solutions Head

Florent Edouard

Florent Edouard

SVP, Global Head of Commercial Excellence

Megan Reutin

Megan Reutin

Global Head of Omnichannel Analytics

Trudie C. Lobban

Trudie C. Lobban

Founder & CEO

Thyago Ohana

Thyago Ohana

Global Digital Transformation Strategist

Fabrizio Caranci

Fabrizio Caranci

Global Digital Medicines Executive Director

Ronald Seeliger

Ronald Seeliger

President & CEO Stada Balkan Cluster

Danilo Pagano

Danilo Pagano

Vice President Digital & Head of Global Customer Engagement

Michelle Bridenbaker

Michelle Bridenbaker

Head of Global Medical Information

Simon Rost

Simon Rost

Marketing Director

Neel Edeling

Neel Edeling

Global Customer Engagement

Julien Pahud

Julien Pahud

International Marketing Analytics & Digital Health Leader

Alexey Cherchago

Alexey Cherchago

Head of Sales Excellence Europe

Mann Singh

Mann Singh

Head of Sales Innovation, International Operations

Alasdair Stewart

Alasdair Stewart

Digital Medical Engagement Director

Louise Hope

Louise Hope

Director for Commercial Engagement

Chris Wade

Chris Wade

Associate Vice President, Strategic Solutions

Alessandro Milli

Alessandro Milli

Head of Global Commercial Excellence

Lode Dewulf

Lode Dewulf

George Siu

George Siu

Group Leader of Quality Digital Transformation group

Laura Dix

Laura Dix

Life Sciences Managing Director

Suzy Jackson

Suzy Jackson

Life Sciences Executive

David Keane

David Keane

Founder & CEO

Felix Jackson

Felix Jackson

Founder and Medical Director

Ian Ballantyne

Ian Ballantyne

Sales Director, EMEA

Tash Brown

Tash Brown

Chief Operations Officer

David Logue

David Logue

SVP Strategy & GM Life Sciences

Danilo Maruccia

Danilo Maruccia

Partner & Principal Consultant

Dennis Lauth

Dennis Lauth

Business Development Leader Life Sciences/Healthcare, Amazon Web Services

Rasim Shah

Rasim Shah

Chief Growth Officer

Jan Keuppens

Jan Keuppens

SVP Global Accounts

Beverly Smet

Beverly Smet

SVP Global Accounts

Lita Sands

Lita Sands

Worldwide Business Development Leader

Matthew Van Wingerden

Matthew Van Wingerden

VP Product Management

Jeffrey D. Erb

Jeffrey D. Erb

President of McCann Health Engagement

Denys Melnychuk

Denys Melnychuk

Product Manager

Mark Benthin

Mark Benthin

Founder and CEO

Marcus West

Marcus West

Founder and CEO

Richard Marcil

Richard Marcil

Chief Customer Officer

Jen Horonjeff

Jen Horonjeff

Founder & CEO

Hilary Wilson

Hilary Wilson

Director of Patient Engagement

Clare English

Clare English

Radio Presenter, Event Host/Chair

Gaurav Sanganee

Gaurav Sanganee

Founder

Nicola Johnson

Nicola Johnson

Commercial Director

Robert Consalvo

Robert Consalvo

Director of Strategic Commercial Engagement

Tim Ringrose

Tim Ringrose

Chief Executive Officer

Orchid Jahanshahi

Orchid Jahanshahi

Vice President, Life Sciences

Tawnya El-Masry

Tawnya El-Masry

Member of the Lummi Nation

NEXT NORMAL AGENDA (21-23 SEPTEMBER 2021)

Agenda for our NEXT Normal September event is under development. NEXT Normal is all about pharma commercial and digital. The lineup includes masterminds from leading pharmaceuticals, digital health companies and tech companies.

TUESDAY

21 SEP

13.00 - 13.05 CET

Opening remarks

13.00 - 13.05 CET

by Dario Safaric

TUESDAY

21 SEP

13.05 - 13.25 CET

Harder, Better, Faster, Stronger: Changing Expectations and Pharma’s Brave New World

13.05 - 13.25 CET

Our business is under the microscope: tackling one of the world’s toughest health challenges has forced us to innovate in a way we haven’t before. What we learn from this, and how we redefine our discovery processes, will be key in keeping up with greater expectations and delivering better health to billions. Making the world well is our purpose, how we do that is still being perfected.

TUESDAY

Kris Sterkens

Company Group Chairman - EMEA

TUESDAY

21 SEP

13.30 - 14.00 CET

Dead or Alive? Pharma’s Schrodinger Cat - Unleash the next normal

13.30 - 14.00 CET

Digital transformation and a reconsidered pharma industry is still an open topic. That is why we will open our NEXT Normal Week with the very intriguing question, are our transformation efforts still dead or alive? Our speakers Racheal, Florent and Bartek dare to open the pharma box, to find out the condition of Pharma’s Schrodinger Cat.

TUESDAY

Bartek Bednarz

Executive Vice President

TUESDAY

Rachael Mortimer

Vice President, Head of International Client Partnering

TUESDAY

Florent Edouard

SVP, Global Head of Commercial Excellence

TUESDAY

21 SEP

14.00 - 14.30 CET

Happy Hybrid, or Sad Silos?

14.00 - 14.30 CET

Why the next generation of customer engagement is so much more than a mix of hybrid online and offline… learn how Amazon Web Services and OKRA are harnessing cutting-edge AI/ML for actionable intelligence and personalisation at scale.

TUESDAY

Paul Simms

Pharma Provocateur

TUESDAY

Rasim Shah

Chief Growth Officer

TUESDAY

Dennis Lauth

Business Development Leader Life Sciences/Healthcare, Amazon Web Services

TUESDAY

21 SEP

14.30 - 14.45 CET

Redefining HCP Engagement in a Digital Era with native advertising

14.30 - 14.45 CET
TUESDAY

Tash Brown

Chief Operations Officer

TUESDAY

21 SEP

14.45 - 15.00 CET

Yoga/Breathing Break, Expo, Networking

14.45 - 15.00 CET

TUESDAY

21 SEP

15.00 - 15.30 CET

From Siloed to Synched at Scale: Migrating to a Collaborative, Omnichannel Commercial Model

15.00 - 15.30 CET

The most successful omnichannel programs bring brand, field, and intelligence together to create seamless customer experiences for HCPs. How are different organizations working effectively across teams to coordinate meaningful customer journeys and deliver true omnichannel at scale?

TUESDAY

Matthew Van Wingerden

VP Product Management

TUESDAY

Mann Singh

Head of Sales Innovation, International Operations

TUESDAY

Megan Reutin

Global Head of Omnichannel Analytics

TUESDAY

21 SEP

15.30 - 16.00 CET

Personalized health and its role in transforming patient care

15.30 - 16.00 CET

Despite the incredible strides that medicine has taken over the last decades, the complexity of human biology still holds a lot of secrets to decipher. Health information continues to be one of the largest and fastest growing datasets, but how we use this data to personalize care and improve patient outcomes is still in its infancy.  Across the spectrum of healthcare there is a need to enable data liquidity, leverage technologies like AI/ML to unleash actionable insights, and use that output to inform physicians, drug discovery, and the broader healthcare ecosystem to transform care. Join this panel of experts to hear how they are approaching this topic and how they are thinking about personalized health.

TUESDAY

Lita Sands

Worldwide Business Development Leader

TUESDAY

Shwen Gwee

VP and Head of Global Digital Strategy

TUESDAY

Davidek Herron

Global Head of Digital

TUESDAY

Julia Häring

Global Director Digital Health Commercial

TUESDAY

21 SEP

16.00 - 16.30 CET

Fireside Chat: Let the Data Tell the Story: Can AI bring you closer to the customer?

16.00 - 16.30 CET
TUESDAY

Orchid Jahanshahi

Vice President, Life Sciences

TUESDAY

Jérôme de Larosière

Head of Marketing Rare Disease

TUESDAY

21 SEP

16.30 - 16.45 CET

Fireside Chat: Modular content for delivering omnichannel customer engagements at scale with agility and impact

16.30 - 16.45 CET
TUESDAY

Morten Kruse-Jacobsen

Senior Global Director, Multichannel Excellence & Operations

TUESDAY

Vanitha S V

Global Lead - Modular Content, Multichannel Excellence & Operations Commercial Excellence & Operations

TUESDAY

21 SEP

16.45 - 17.15 CET

Operationalize your Omni-Channel Strategy

16.45 - 17.15 CET
TUESDAY

Ian Ballantyne

Sales Director, EMEA

TUESDAY

Dirk Abeel

CEO & Founder at OMNI-X-ELLERATION Ltd.

TUESDAY

José Maria Guido Avila

Global Brand Lead HCP Marketing

TUESDAY

Neel Edeling

Global Customer Engagement

TUESDAY

21 SEP

17.15 - 17.45 CET

Measuring Success in the Sales Force of the Future

17.15 - 17.45 CET

In this informative discussion, our life sciences experts dive into how to change the sales force from a mono to an omnichannel engagement model. They’ll provide real-world insight into the challenges sales teams need to overcome to adapt to a journey-centric, insight-led, multi-stakeholder execution one. The soft and hard skills required to drive productivity success and new digital tactics needed to define the sales force’s success organization wide. The data or technology to equip sales with to maximize productivity and the KPIs needed to define an organization’s success. You’ll have the insights you need at the close on the necessary sales capability and go-to-market shifts for a modern selling sales force to thrive in the future.

TUESDAY

Patrick Markt-Niederreiter

Head of Digital Excellence Europe

TUESDAY

Chris Wade

Associate Vice President, Strategic Solutions

TUESDAY

Alessandro Milli

Head of Global Commercial Excellence

TUESDAY

21 SEP

17.45 - 18.15 CET

Medical Customer Engagement - the role of Digital and AI in personalizing each interaction, at scale.

17.45 - 18.15 CET

In this discussion, Alasdair and David dive into the ongoing shift towards omnichannel customer engagement, how it impacts Medical Affairs, and why it matters to achieve personalization.

TUESDAY

Alasdair Stewart

Digital Medical Engagement Director

TUESDAY

David Logue

SVP Strategy & GM Life Sciences

Go Up

Register now!

Solution Vendors

  • Access to the summit, exhibition & networking areas
  • All summit slides and audio after the event
  • Virtual meetings and other engagements

Register now for 299$ + VAT

Pharma Delegates - Free

  • Access to the summit, exhibition & networking areas
  • All summit slides and audio after the event
  • Virtual meetings and other engagements

Register now for free!

Features

  • Video calls and chat
  • Networking
  • #1 Digital Conference Platform
  • Interactive Learning

WHAT OTHER SAY?

Next Conference is a very forward-thinking conference with a lot of different lenses from people in the industry on the client sides as well as the solution client side.

peter-gannon

Peter GannonSenior Vice President, Business Partnerships at Within3

The content and the production of the entire event was just incredible!

shween

Shwen GweeVP and Head of Global Digital Strategy at Bristol Myers Squibb

Next Pharma Summit is an innovative, fast-paced, interesting, engaging, and high networking experience.

Gabriella Salvatore

Gabriella SalvatoreHead of Solution Design & Innovation at Vantage Partners

Great content and amazing connections.

Davidek

Davidek HerronMBA, Head of Outbound Digital Channels, Digital Marketing at Teva

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