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Zero to hero

Pharma’s Digital Journey – From Zero to Hero?

2020 was a tipping point for pharma and digital transformation. We established us digitally and within 2-3 months, what we couldn’t achieve in 2 years. However, Covid-19 continues, and digital becomes more challenging since everyone does it. Literally many went from “Zero to Hero.”

In this webinar we will talk about how to embrace the power of digital to keep in touch with health professionals and patients will ultimately enhance health and care. But, the technology must be harnessed the right way. This session gathers top experts in the field of digital communications who will explore the opportunities that digital innovation offers.

They will each share their experiences of digital innovations that they have recently seen transforming patient lives.

Meet the panelists:

– Anastasiya Kolyasnikova, Head of Multichannel Marketing for Healthcare Professionals at Sanofi
– Duncan Welling – Digital Strategy and Transformation Partner at Teva –
– Mark Benthin – CEO and Founder at ViiHealth
– Ignacio Quiles Lara, Vice President Commercial & Business Unit Head at GSK

Date: February 3, 2021
Time: 4 PM (CET)
Duration: 60 minutes